About Keyfactor

Our mission is to securely connect the world — humans, machines, and AI. Keyfactor is the leader in trust infrastructure for AI and machines, helping the world's largest enterprises and government agencies take control of the cryptographic identities that safeguard every digital interaction. Behind the platform is a global team of people who care deeply about the work and each other — moving fast, thinking big, and showing up for one another every day. If you're looking for work that matters and a team that brings out your best, we hope you'll trust your future with Keyfactor!

Title: Sales Development Representative, LATAM

Location: Spain; Madrid (hybrid)

Experience: Entry Level

Job Function: Sales Development

Employment Type: Full time

Industry: Computer & Network Security

About The Position

In 2019, Keyfactor decided to widen its investment and acquired Redtrust, a Spanish company pioneer in the management of people's identity through the custody and management of digital certificates. Redtrust has a strong reputation for providing top-notch products and services in Spain. The expansion to the Latin American market is a natural progression for the company, which aims to meet the growing demand for secure digital signing tools in the region.

Redtrust is expanding and looking to add an enthusiastic, professional, and goal-oriented Sales Development Representative (SDR) to our team. Currently, as part of our internationalization strategy in LATAM, we want to expand our sales team with a special focus on the Brazilian market.

The Sales Development Representative (SDR) identifies and qualifies new leads to generate potential sales opportunities. SDRs with Redtrust work in a highly consultative role, developing the initial interest in Redtrust digital certificates solution. The right candidate will be highly proficient in establishing relationships with key decision makers including the “C” level and have a proven ability to qualify and penetrate mid-market to enterprise commercial corporate accounts.

The working hours will be 12:00pm – 8:00pm or 1:00pm – 9:00pm ( +one hour - lunch break) to cover part of LATAM timezone hours. The position requires fluency in written & verbal Portuguese.

Responsibilities

Builds and maintains a healthy top-of-funnel pipeline, ensuring a steady flow of qualified opportunities for Sales Directors.
Utilizes an Account-Based Experience strategy to tailor interactions and engagements with targeted accounts, enhancing lead quality and conversion rates.
Works with the marketing team to amplify the reach and effectiveness of campaigns within their territory and follows up with inbound leads, ensuring no opportunity is missed.
Identifies and engages with key stakeholders within targeted accounts, leveraging insights and data to personalize outreach and communications.
Conducts initial qualification of leads, assessing their fit and potential value before passing them along to Enterprise Sales Directors for further development.
Gathers and reports insights on market trends, competitor activities, and potential opportunities to inform sales and marketing strategies.
Utilizes outbound sales tactics such as cold calling, email campaigns, and social selling to engage potential clients.
Collaborates with marketing to leverage campaigns and events for pipeline acceleration.
Conducts market research to understand industry trends, competitor landscapes, and potential customer pain points.
Maintains accurate records of sales activities and pipeline development in CRM tools.

Skills and Qualifications

High school diploma or equivalent; bachelor’s degree in business, marketing, or a related field or equivalent experience.
Experience in sales, customer service, or a related role.
Experience in B2B field.
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
Basic knowledge of CRM systems.
Effective communication and interpersonal skills.
Ability to conduct research and identify potential leads.
Capability to handle initial sales inquiries and follow up on leads.
Adaptability to learn new sales techniques and tools.
Basic understanding of sales processes and CRM tools.
Familiarity with marketing tactics and lead generation.
Some relevant work experience in a similar role
Fluent in Portuguese and Spanish language (English is a plus). Please note it is an essential requirement for this role that incumbent is fluent in Portuguese (written & verbal).

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Compensation

Salary will be commensurate with experience. 

Culture, Career Opportunities and Benefits

We build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas. 

Here are just some of the initiatives that make our culture special:  

Second Fridays (a company-wide day off on the second Friday of every month minus November and December of 2025 due to the Holiday schedule). Please note that this benefit is subject to change.
Comprehensive benefit coverage globally.
Generous paid parental leave globally.
Competitive time off globally.
Dedicated employee-focused ambassadors via Key Contributors & Culture Committees.
DIVERSE Commitment, a call to action for a more inclusive and diverse future in business, society, and technology.
The Keyfactor Alliance Program to support DEIB efforts.
Wellbeing resources, wellness allowance, mindfulness app free membership, Wellness Wednesdays.
Global Volunteer Day, company non-profit matching, and 3 volunteer days off.
Monthly Talent development and Cross Functional meetings to support professional development.
Regular All Hands meetings – followed by group gatherings.

Our Core Values

Our core values are extremely important to how we run our business and what we look for in every team member:  

Trust is paramount.  

We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.  

Customers are core.  

We strategize, operate, and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.  

Innovation never stops, it only accelerates.  

The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.  

We deliver with agility.   

We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.  

United by respect.   

Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.  

Teams make “it” happen.  

Vision and goals are not individually achievable – they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.  

Keyfactor is a proud equal opportunity employer including but not limited to veterans and individuals with disabilities. 

REASONABLE ACCOMMODATION: Applicants with disabilities may contact a member of Keyfactor’s People team via people@keyfactor.com and/or telephone at 1.216.785.2990 to request and arrange for accommodations at any time.

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Sales Development Representative, LATAM (Portuguese speaker)