About Gusto

At Gusto, we're on a mission to grow the small business economy. We handle the hard stuff — payroll, health insurance, 401(k)s, and HR — so owners can focus on their craft and their customers. With teams in Denver, San Francisco, and New York, we support more than 500,000 small businesses nationwide and are building a workplace that reflects the people we serve.

All full-time employees receive competitive base pay, benefits, and equity (RSUs) — because everyone who helps build Gusto should share in its success. Offer amounts are determined by role, level, and location. Learn more about our Total Rewards philosophy.

AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process.

Symmetry Software is part of Gusto. Symmetry is the payroll infrastructure for software & payroll platforms powering the paychecks of over 64 million workers each year. Our fully integrated suite of payroll tax APIs and software tools allows companies to solve tax compliance issues and build applications across the entirety of the payroll process.

What Product Management is like at Symmetry:

Our Product team is lean, which means you’ll have a high degree of impact and ownership. We believe in smaller, empowered teams that move quickly with less overhead. You’ll pair sharp product judgment with fluency in AI tools — automating what slows teams down and amplifying what makes them creative and high-performing.
We’re builders. Lines between roles are intentionally blurred, and our PMs do whatever it takes to deliver outcomes. You’ll prototype, automate, design, and ship — using AI as your co-builder to turn problems into durable solutions that deliver customer value with urgency and care.
We’re here to serve the payroll industry. Our technology impacts over 64 million paychecks in the US each year. We’re driven by deep customer empathy and a relentless desire to innovate.
We’re comfortable with change. Our environment moves fast, and PMs here thrive in ambiguity — blending curiosity, experimentation, and AI-native craft to shape how products (and work itself) are built at Symmetry.

About the Role:

We’re looking for a product leader to own the development of new business lines for payroll tax products. This 0 to 1 focused role will have broad autonomy to lead discovery, strategy, and execution for new products in payroll tax. This role will be expected to deliver durable business outcomes such as new revenue and existing revenue retention.

The right person will be an activator who couples strength in execution with a strong sense of ownership to delivering market success. You will work directly with a new product development engineering team and focus on AI-powered solutions that redefine our market.

Here’s what you’ll do day-to-day:

Ownership: Lead long-term strategy. This includes spearheading research, defining customer and market positioning, shaping product direction, and identifying the investments and internal capabilities required for success. You’ll translate this strategy into actionable guidance that informs company-wide planning and execution.
North Star: Focus the organization on what matters most. Identify the highest-leverage investments and decisions across functions that will unlock long-term success, reduce ambiguity, and ensure that Symmetry is building toward a market-winning payroll tax offering.
Collaborate: Partner across Product, Engineering, Compliance, Legal, CX, Marketing, Sales, and Operations to uncover insights, validate assumptions, and build alignment. You’ll help create shared context and ensure cross-functional teams are set up to deliver.
Accelerate Execution: Step into the highest-priority gaps that stand in the way of success. Whether it’s clarifying requirements, kicking off strategic initiatives, or embedding with a team to drive execution, you’ll help advance the work by creating clarity, building momentum, and enabling others to succeed.

Here’s what we're looking for:

6+ years of hands-on product management experience, with 3+ years of success building 0 to 1 products
Proven track record of building 0 to 1 products with demonstrable evidence of:
- Deep product discovery skills with the ability to navigate a high degree of ambiguity
- Building 0 to 1 products in highly regulated categories
- Experience building personalized products or optimized workflows using Gen AI/ ML
- Extraordinary cross-functional collaborator and leader
Ability to identify emerging opportunities and industry trends, build business cases, define product vision and strategy, and create a supporting roadmap that rapidly iterates into delivering on your vision
Entrepreneurial, passionate about our mission, and have deep empathy for our customers
Built products at scale with good UX that users love
Bonus points for experience with payroll / payroll tax

Compensation Details

Our cash compensation amount for this role is targeted at $143,000/yr to $179,000/yr in Scottsdale & most remote locations, and $184,000/yr to $230,000/yr for San Francisco & New York. Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above.

Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you.

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Senior Product Manager, Symmetry New Tax Products