Mattermost is the leading collaborative workflow platform for defense, intelligence, security, and critical infrastructure. Trusted by the U.S. Department of War and Fortune 500s, our platform runs on-premises and in private clouds, delivering secure messaging, file sharing, workflow automation, audio/screenshare, and project management—all with full data and operational control. Mattermost powers high-stakes workflows across mission planning, real-time, real-world operations, DevSecOps, incident response, and cyber defense—enabling secure collaboration from tactical edge and DDIL environments to enterprise HQ. Teams operate across web, desktop, and mobile, with embedded interoperability for Microsoft Teams, Outlook, and Microsoft 365.

To learn more, visit www.mattermost.com

Mattermost is seeking a Growth Web Engineer to own and operate a modern, AI-enabled, developer-first website that powers high-velocity campaign execution and personalized digital experiences.

This role sits at the intersection of marketing, engineering, and AI-driven workflows. You will be responsible for translating campaign strategy, intent signals, and AI-generated insights into live web experiences—quickly, reliably, and at scale.

You will play a critical role in enabling rapid experimentation, account-based experiences, and AI-assisted execution—turning the website into a core growth engine.

What You’ll Do

Daily Website Operations & Content Management

Own the day-to-day operation of the website, including updates, edits, and publishing of pages and content
Build, update, and launch landing pages, campaign pages, and site content on tight timelines
Make ongoing updates to existing pages, including copy, layout, components, and integrations
QA all changes before and after publishing to ensure accuracy, functionality, and performance
Monitor site health and quickly resolve issues related to broken pages, components, forms, or integrations
Support rapid turnaround requests from marketing, including same-day updates when needed
Maintain consistency across pages, ensuring alignment with design, messaging, and conversion best practices

Own the Website as a High-Velocity System

Manage and evolve a static-site architecture (Astro or similar)
Build flexible, reusable components that enable rapid page creation and iteration
Ensure the site supports frequent updates without breaking structure, performance, or tracking
Troubleshoot and resolve rendering, formatting, and build issues quickly

Enable Personalized & ABM Experiences

Partner with Growth Marketing and ABM to create targeted landing pages and campaign experiences for specific accounts, industries, and personas
Translate intent signals and campaign inputs into tailored web experiences
Build reusable templates for ABM, industry, and campaign pages to support scale and speed
Enable rapid iteration of messaging, layouts, and CTAs based on performance and engagement

Operate AI-Assisted Page & Workflow Systems

Use AI tools (e.g., Claude, Cursor, Copilot) to accelerate page creation and development workflows
Translate campaign requirements into structured prompts and page outputs
Validate and refine AI-generated code and content to ensure production quality
Integrate the website into broader AI-driven workflows that inform lead routing, nurture behavior, and optimization
Act on insights generated from AI systems to continuously improve page performance and relevance

Forms, Data Flow & Funnel Integration

Build and maintain frontend form experiences within the site
Integrate forms with Pardot using form handlers or APIs
Ensure accurate field mapping, hidden fields, and campaign attribution
Validate end-to-end data flow into Salesforce
Implement and maintain conversion tracking via Google Analytics 4
Debug and resolve issues across the full lead capture, routing, and attribution process

Integrations & Third-Party Systems

Integrate and maintain external tools such as:

Qualified
Navattic
Greenhouse

Ensure consistent styling, performance, and tracking across all embedded systems
Maintain reliable data flow across marketing and AI workflow systems

AEO / GEO & Technical SEO

Structure pages and content to support both traditional SEO and AI-driven discovery (AEO/GEO)
Implement schema, metadata, and semantic page structures to improve answer engine visibility
Work with emerging AI search and optimization tools (e.g., Profound, AthenaHQ, or similar)
Continuously optimize pages based on search performance, AI visibility, and engagement signals
Monitor and address indexing and performance issues via Google Search Console

Git-Based Workflow & Deployment

Own content and code workflows in GitHub
Manage CI/CD pipelines and deployments (e.g., Vercel, Netlify)
Ensure reliable publishing with minimal friction and downtime

What We’re Looking For

Core Technical Skills

3–6+ years in frontend, growth engineering, or similar roles
Experience with static frameworks (Astro, Next.js, Gatsby, or equivalent)
Strong proficiency in HTML, CSS, and JavaScript
Experience with Git-based workflows and modern deployment pipelines

Growth & Execution Mindset

Proven ability to launch and iterate on pages quickly in fast-paced environments
Strong bias toward action while maintaining quality and stability
Experience supporting marketing or growth teams (landing pages, campaigns, experimentation)

Systems & Integration Experience

Experience working with APIs, webhooks, and third-party integrations
Familiarity with marketing and analytics tools (Pardot, Salesforce, GA4, etc.)
Ability to debug issues across frontend, backend, and data systems

AI & Modern Tooling

Experience using AI tools (e.g., Claude, Cursor, Copilot) in development workflows
Ability to generate, evaluate, and refine AI-assisted outputs
Comfort working in environments where AI workflows are integrated into execution

Nice to Have

Experience in B2B SaaS or enterprise marketing environments
Familiarity with headless CMS platforms or structured content systems
Experience implementing advanced tracking, attribution, and experimentation frameworks

Success in This Role

In your first 90 days, you will:

Establish a fast, reliable workflow for launching and updating pages
Deliver same-day or next-day turnaround for key campaign updates
Enable rapid creation of personalized and ABM campaign experiences
Implement robust form handling and ensure accurate lead flow into Pardot and Salesforce
Integrate the website into key AI-driven workflows across marketing and sales
Improve site flexibility through reusable components and scalable templates

Why This Role Matters

We are building a connected, AI-orchestrated growth system where insights, intent signals, and campaign strategy must translate into live digital experiences immediately.

This role ensures that happens—turning data into execution at speed and enabling personalized, high-impact experiences that drive pipeline and revenue.

Mattermost takes a market-based approach to pay and pay may vary depending on your location. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These ranges may be modified in the future.

Mattermost is an EEO Employer, we are a remote-first, open-source company.

We are continually working to expand our hiring in more countries and regions, ensuring compliance with local laws and regulations, which takes time.

Mattermost values your unique perspective—we welcome all applicants. We encourage individuals from all backgrounds to apply and are committed to assessing candidates based on their skills and qualifications. We do not tolerate discrimination against staff or applicants based on race, religion, national origin, age, disability, pregnancy status, veteran status, or other personal characteristics.

If you require accommodations during the interview process, please let us know—we’re happy to assist.

Growth Web Engineer (AI-Enabled)