Company Description

Palmetto is a leading clean tech company on a mission to accelerate the transition to a clean energy future. With a belief that consumers can have it all, we are an uncompromising energy company that makes coming clean a no brainer. Our award-winning technology platform empowers homeowners, businesses, and entrepreneurs to adopt renewable energy through simple, scalable, and innovative solutions. Operating at the intersection of B2B and D2C, we offer software, financial products, and services that drive real environmental impact—without compromising value. We deliver end-to-end solutions for whole home electrification that put clean energy within reach for all.

Our employees are our most valuable resource. We foster a promote-from-within culture that prioritizes talent development, career growth, and purpose-driven work. Palmetto offers a comprehensive benefits package—including unlimited PTO, medical, dental, and vision coverage, paid parental leave, retirement plans, and more—so you can have it all both personally and professionally. Palmetto prioritizes people, planet, and profit—backed by a culture that values collaboration, impact, and balance. Join us in building a brighter, cleaner world.

Location

This role will be located onsite at Palmetto's HQ in Charlotte, NC.

Reporting

This role will report to the Chief Technology Officer.

Summary of Role

The Vice President, Product Commercialization is a senior builder and commercial leader responsible for creating and scaling new software and data platform product lines within Palmetto’s Software & Data Group. This role owns the journey from 0→1 through early scale—defining commercial strategy, shaping product-market fit, and ensuring each product is designed to reach $100M+ in external revenue over time. While deeply hands-on in the earliest stages, this role also sets the conditions for scale through pricing, packaging, contracts, go-to-market motion, and early team structure. Reporting to the CTO, this role works in close partnership with product, engineering, data, and design leaders, and collaborates directly with the CEO on select enterprise deals and strategic partnerships.

Strategic & Tactical

Build and Launch New Platform Product Lines

Identify and shape new software and data platform opportunities from ground zero
Translate customer problems into compelling value propositions, pricing, and commercial strategy
Partner deeply with product and engineering leaders to ensure what’s built can win commercially and scale sustainably

Drive Early Commercial Traction

Personally lead early go-to-market efforts, including enterprise sales, pilots, partnerships, and lighthouse accounts
Establish strong product-market fit through real customer adoption and committed revenue
Clearly articulate technical value, business outcomes, and ROI to non-technical buyers

Design for Scale

Ensure early decisions around product scope, pricing, packaging, and deployment support a credible path to $100M+ in revenue
Build and refine ROI models, commercial narratives, and contract structures
Use customer and market feedback as a primary input into product strategy

Build and Scaffold Commercial Teams

Design the early commercial operating model for new products
Hire and develop initial commercial leaders and contributors
Delegate ownership appropriately as products move from 0→1 into scale

Partner at the Executive Level

Work closely with the CTO, CEO, and executive team on enterprise opportunities and strategic partnerships
Represent Palmetto credibly with customers, partners, and the broader market
Help shape the long-term commercial strategy of the Software & Data Group

Qualifications

12+ years of experience across product leadership, commercialization, growth, or platform businesses
Proven experience launching and scaling software or data products beyond early pilots
Direct exposure to large-scale external revenue growth (e.g., businesses on a path to $100M+ ARR)
Strong product instincts and ability to influence product direction through customer and market insight
Experience designing and scaling early commercial teams without overbuilding
Comfort leading enterprise customer conversations and complex commercial negotiations
Experience with pricing, contracts, partnerships, and ROI-driven selling
Willingness to travel and engage directly with customers and partners
Motivated by ownership, upside, and building new businesses—not just managing large existing ones
Founder, early executive, or ex-PM/operator background strongly preferred

What This Role Is Not

Not a long-term CRO or VP Sales role
Not purely a sales leadership role
Not a late-stage optimization role
This is a foundational VP role for someone who wants to build and commercialize new platform businesses and help shape Palmetto’s next generation of software and data products

Employment is contingent upon the successful completion of a background check.

Equal Employment Opportunity

Palmetto embraces diversity and is an Equal Employment Opportunity employer. Employment is decided on the basis of qualifications, merit, and business need. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or any other status protected under federal, state, or local law.

For more about our Privacy Policy, visit: https://palmetto.com/privacy-policy

Vice President, Technical Product Commercialization