GumGum is The Mindset Company™ transforming advertising. We’re an advertising technology company delivering results by matching brands with people in the right mindset in the moments that matter. Our platform is powered by the Mindset Graph™, our AI-driven data engine that processes billions of real-time contextual, creative, environmental, and historical signals to match every ad with the most receptive audience. The result is advertising that drives meaningful outcomes for advertisers and publishers, and is more relevant for consumers.

We were founded in 2008 and are headquartered in Santa Monica, California, operating in over 19 markets across North America, Europe, Japan, and Australia.

Our principles guide our work every day and are as follows:

Customer-Obsessed: We’re focused on advertising solutions that solve needs and drive success for clients and partners.
Make it Happen: We have a bias for action and take ownership to deliver results.
Always Innovate: We push boundaries with creativity and technology.
Foster Belonging: We ensure colleagues feel included, supported, and empowered to thrive.

To be a part of The Mindset Company™ transforming advertising, please visit www.gumgum.com/careers.

The Senior Compensation and HR Operations Analyst is a critical role responsible for the implementation, administration, and continuous improvement of GumGum’s compensation and benefits practices. Reporting to the VP, People and Culture and operating as a senior individual contributor and subject matter expert, you will ensure our programs are run efficiently, accurately, and in alignment with our business goals.

This role requires a blend of analytical rigor and operational excellence. You will lead the execution of our annual compensation cycle in March, consult on ad hoc compensation benchmarking requests, perform job matching for Radford and other tools, administer equity programs, and partner closely with leadership to support the evolution of our total rewards strategy.

Please note: this role is required to be in our Santa Monica office 2-3 days per week.

What You'll Achieve

Compensation Management & Execution

Administer the company’s global compensation programs, including base pay and short-term incentives.
Act as the central repository for all incentive programs, tracking plan details, payout timing, and key decisions required across the company.
Lead the execution of the annual compensation planning cycle in March (merit increases, promotions, and bonus payouts), ensuring accurate data modeling and system configuration.
Support executive compensation strategy by reviewing pay practices and benchmarks, providing recommendations with VP oversight.
Manage the annual review of compensation bands and job architecture, analyzing CPI and wage growth to recommend necessary adjustments for external competitiveness.
Consult on various compensation analysis and assessments as needed.

Equity Administration

Take an active role in administering the company’s equity program, including processing new hire grants, refreshes, and promotion awards.
Partner with Finance and Legal teams to ensure compliance and accuracy in all filings and reports.
Serve as the primary administrator for Carta, managing the cap table and employee equity inquiries.

Benefits & Vendor Management

Partner with Manager, People Services and our external Brokerage firms to analyze and administer global benefit programs.
Support the renewal process by providing data analysis and recommendations on cost-effectiveness.
Act as a point of escalation for complex benefits inquiries.

Market Analysis & Benchmarking

Conduct annual market analysis using Radford and Pave to monitor industry trends.
Analyze market data to provide recommendations to leadership on salary ranges, new hire offers, and retention risks.
Participate in market practice studies to drive benchmarking insights for future compensation strategy (including Peer Group data sets for in industry insights).
Prepare reports and modeling on compensation costs and trends to support executive decision-making.

Skills You'll Bring

5 years of experience in Compensation, Total Rewards, or Benefits administration.
Proven experience executing annual compensation cycles and administering equity programs.
Experience managing vendor relationships (brokers, survey providers).
Analytical Expert: Advanced proficiency in Excel/Google Sheets (complex formulas, pivot tables, modeling) is essential.
Strategic Partner: Ability to interpret data and translate it into actionable insights for leadership.
Systems Knowledge: Experience with HRIS (ADP, ChartHop), Equity platforms (Carta), and Benchmarking tools (Radford, Pave).
Detail-Oriented: Uncompromising attention to detail and accuracy, especially when handling sensitive pay and equity data.

What We Offer

At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness. The reasonable estimated base pay range for this role is from ($107,000 - $133,500) annually. The actual amount may be higher or lower. Individual compensation will vary based on factors including, but not limited to, relevant qualifications, work location, and labor market conditions.

The total rewards package offered also includes an employer-matched 401(k) retirement plan. Your recruiter can share more specifics during the hiring process. Learn more about our U.S. benefits & perks package at gumgum.com/benefits.

Awards

2025 & 2026 Digiday Media Awards Europe Best Contextual Targeting Offering
2025 AdExchanger Awards AI Innovators, Technology & Service Provider, Finalist
2025 MARKETECH APAC Marketing Technology Awards Silver Winner for Best Contextual Advertising Tech Platform
2025 Inc. B2B Power Partner
2025 ExchangeWire The Wires Global Best Client Services team winner (GumGum UK)
2025 and 2026 BuiltIn Best U.S. Midsize Companies to Work For

DEIB and EEO Statement

GumGum is proud to be an equal opportunity employer. We're committed to creating a workplace where people feel respected, supported, and able to do their best work. We believe different perspectives make us stronger and lead to better outcomes—for our teams, our partners, and our business. We strive to build an environment where individuals are treated fairly, opportunities are accessible, and everyone is held to a high standard of respect and accountability.

We're always learning and evolving as a company, and we continue to take thoughtful steps to support our people and strengthen our culture.

Follow Us on Social

Instagram: @gumgum
LinkedIn: https://www.linkedin.com/company/gumgum/
YouTube: @GumGumInc
TikTok: @itsgumgum